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~institution:"Edward Elgar Publishing"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Theorie
400
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Baye, Michael R.
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Edward Elgar Publishing
National Bureau of Economic Research
174
American Marketing Association
16
Springer Fachmedien Wiesbaden
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9
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Edward Elgar E-Book Archive
4
New horizons in institutional and evolutionary economics
1
The international library of critical writings in economics
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ECONIS (ZBW)
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1
The economics of e-commerce
Baye, Michael R.
(
contributor
);
Morgan, John
(
contributor
)
-
2016
:
Theory
, and Evidence from eBay', Journal of Economics and Management Strategy, 15 (2), Summer, 353-69 -- Gary E. Bolton …
Persistent link: https://www.econbiz.de/10012419900
Saved in:
2
Handbook of pricing research in marketing
Rao, Vithala R.
(
contributor
)
-
2009
Pricing is an essential aspect of the marketing mix for brands and products. Further, pricing research in marketing is interdisciplinary, utilizing economic and psychological concepts with special emphasis on measurement and estimation. This unique Handbook provides current knowledge of pricing...
Persistent link: https://www.econbiz.de/10011852098
Saved in:
3
Institutional economics and the formation of preferences : the advent of pop music
Dolfsma, Wilfred
-
2004
The formation of preferences is an elusive subject that many social scientists, and especially economists, have tended to avoid. In this original new book, Wilfred Dolfsma combines institutional economics with insights from the other social sciences to analyse the way in which preferences are...
Persistent link: https://www.econbiz.de/10011850628
Saved in:
4
The Elgar companion to consumer research and economic psychology
Earl, Peter E.
(
contributor
);
Kemp, Simon
(
contributor
)
-
1999
. It provides an international, in-depth overview of the present state of knowledge and
theory
which will be indispensable …
Persistent link: https://www.econbiz.de/10011851128
Saved in:
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