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Rationality versus emotionality among online shoppers : the mediating role of experts as enhancing influencer effect on purchasing intent
Lindh, Cecilia
;
Lisichkova, Nadezhda
- In:
Journal of customer behaviour
16
(
2017
)
4
,
pp. 333-351
Persistent link: https://www.econbiz.de/10011859887
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