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~isPartOf:"Journal of marketing"
~subject:"New product development"
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Search: subject:"Innovation"
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New product development
Innovation
62
Produktentwicklung
37
Consumer behaviour
23
Konsumentenverhalten
23
Customer integration
21
Innovation management
21
Innovationsmanagement
21
Kundenintegration
21
Beziehungsmarketing
14
Relationship marketing
14
USA
13
United States
13
Innovation diffusion
12
Innovationsdiffusion
12
innovation
11
Social Web
9
Social web
9
Vereinigte Staaten
8
Brand management
6
Markenführung
6
Technischer Fortschritt
6
Innovation adoption
5
Innovationsakzeptanz
5
Lieferantenmanagement
5
Produktgestaltung
5
Supplier relationship management
5
Technological change
5
new product development
5
Advertising effects
4
Börsenkurs
4
Capital income
4
Creativity
4
Firm value
4
Kapitaleinkommen
4
Kreativität
4
Product design
4
Share price
4
Social network
4
Soziales Netzwerk
4
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1
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Article
37
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37
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37
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English
37
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Basuroy, Suman
2
Chandrasekaran, Deepa
2
Dahl, Darren W.
2
Griffith, David A.
2
Homburg, Christian
2
Lee, Jongkuk
2
Slotegraaf, Rebecca J.
2
Ahearne, Michael
1
Allen, B. J.
1
Atuahene-Gima, Kwaku
1
Barone, Michael J.
1
Bell, Simon J.
1
Burroughs, James E.
1
Calantone, Roger J.
1
Camacho, Nuno
1
Chandukala, Sandeep R.
1
Chang, Woojung
1
Chatterjee, Subimal
1
Chattopadhyay, Amitava
1
Chen, Yubo
1
Cillo, Paola
1
Coviello, Nicole E.
1
Dean, Tereza
1
Eisingerich, Andreas B
1
Ernst, Holger
1
Fang, Eric
1
Fu, Frank Q.
1
Fuchs, Christoph
1
Gorn, Gerald J.
1
Haenlein, Michael
1
Harz, Nathalie
1
Heath, Timothy B.
1
Heide, Jan B.
1
Hennig-Thurau, Thorsten
1
Herrmann, Andreas
1
Hirunyawipada, Tanawat
1
Hohenberg, Sebastian
1
Hoyer, Wayne D.
1
Hu, Ye
1
Hughes, Douglas E.
1
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Published in...
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Journal of marketing
The journal of product innovation management : an international publication of the Product Development & Management Association
360
Journal of business research : JBR
189
International journal of innovation management
155
Industrial marketing management : the international journal for industrial and high-tech firms
144
International journal of product development : IJPD
142
International journal of production research
120
IEEE transactions on engineering management : EM
111
International journal of production economics
104
Technovation : the international journal of technological innovation, entrepreneurship and technology management
92
SpringerLink / Bücher
84
Technological forecasting & social change : an international journal
80
Research policy : policy, management and economic studies of science, technology and innovation
78
R & D management
72
International journal of innovation and technology management
65
International journal of technology management : IJTM
61
Journal of engineering and technology management : JET-M
61
Management science : journal of the Institute for Operations Research and the Management Sciences
55
The journal of business & industrial marketing
55
Creativity and innovation management
50
International journal of product lifecycle management : IJPLM
50
Research technology management : RTM
50
Technology analysis & strategic management
47
European journal of operational research : EJOR
42
European journal of innovation management : EJIM
38
Journal of open innovation : technology, market, and complexity
38
International journal of project management : the journal of The International Project Management Association
36
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
36
International journal of technology marketing : IJTMkt
36
Journal of the Academy of Marketing Science
36
European journal of innovation management
35
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA
35
Faculty & research / Insead : working paper series
34
International journal of business innovation and research
32
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
32
Production and operations management : an international journal of the Production and Operations Management Society
32
Harvard-Business-Manager : das Wissen der Besten
29
Research
28
Harvard business review : HBR
27
Innovation: organization & management : IOM
27
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ECONIS (ZBW)
37
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1
Virtual reality in new product development : insights from prelaunch sales forecasting for durables
Harz, Nathalie
;
Hohenberg, Sebastian
;
Homburg, Christian
- In:
Journal of marketing
86
(
2022
)
3
,
pp. 157-179
Persistent link: https://www.econbiz.de/10013258858
Saved in:
2
Tournaments to crowdsource
innovation
: the role of moderator feedback and participation intensity
Camacho, Nuno
;
Nam, Hyoryung
;
Kannan, P. K.
; …
- In:
Journal of marketing
83
(
2019
)
2
,
pp. 138-157
Persistent link: https://www.econbiz.de/10012175919
Saved in:
3
Design crowdsourcing : the impact on new product performance of sourcing design solutions from the "crowd"
Allen, B. J.
;
Chandrasekaran, Deepa
;
Basuroy, Suman
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 106-123
Persistent link: https://www.econbiz.de/10011810269
Saved in:
4
Investigating the influence of characteristics of the new product introduction process on firm value : the case of the pharmaceutical industry
Sharma, Amalesh
;
Saboo, Alok R.
;
Kumar, V.
- In:
Journal of marketing
82
(
2018
)
5
,
pp. 66-85
Persistent link: https://www.econbiz.de/10011912140
Saved in:
5
Strong anxiety boosts new product adoption when hope is also strong
Lin, Yu-Ting
;
MacInnis, Deborah J.
;
Eisingerich, Andreas B
- In:
Journal of marketing
84
(
2020
)
5
,
pp. 60-78
Persistent link: https://www.econbiz.de/10012271485
Saved in:
6
The new product portfolio innovativeness-stock returns relationship : the role of large individual investors’ culture
Cillo, Paola
;
Griffith, David A.
;
Rubera, Gaia
- In:
Journal of marketing
82
(
2018
)
6
,
pp. 49-70
Persistent link: https://www.econbiz.de/10011955018
Saved in:
7
The effectiveness of customer participation in new product development : a meta-analysis
Chang, Woojung
;
Taylor, Steven A.
- In:
Journal of marketing
80
(
2016
)
1
,
pp. 47-64
Persistent link: https://www.econbiz.de/10011507442
Saved in:
8
New product creativity : understanding contract specificity in new product introductions
Dean, Tereza
;
Griffith, David A.
;
Calantone, Roger J.
- In:
Journal of marketing
80
(
2016
)
2
,
pp. 39-58
Persistent link: https://www.econbiz.de/10011458669
Saved in:
9
Innovation
sequences over iterated offerings : a relative
innovation
, comfort, and stimulation framework of consumer responses
Heath, Timothy B.
;
Chatterjee, Subimal
;
Basuroy, Suman
; …
- In:
Journal of marketing
79
(
2015
)
6
,
pp. 71-93
Persistent link: https://www.econbiz.de/10011410751
Saved in:
10
Gamified information presentation and consumer adoption of product innovations
Müller-Stewens, Jessica
;
Schlager, Tobias
;
Häubl, Gerald
- In:
Journal of marketing
81
(
2017
)
2
,
pp. 8-24
Persistent link: https://www.econbiz.de/10011697507
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