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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
113
Theorie
86
Theory
86
Marktforschung
44
Präferenztheorie
44
Theory of preferences
44
Market research
43
Experiment
34
Decision under uncertainty
29
Entscheidung unter Unsicherheit
29
Marketing theory
24
Marketingtheorie
24
Bayes-Statistik
16
Bayesian inference
16
Behavioral economics
15
Verhaltensökonomik
15
USA
14
United States
14
Beziehungsmarketing
13
Relationship marketing
13
Decision
12
Entscheidung
12
Decision theory
11
Entscheidungstheorie
11
Game theory
11
Innovation
11
Spieltheorie
11
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10
Innovation management
10
Innovationsmanagement
10
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10
Rationality
10
Rationalität
10
Advertising
9
Agency theory
9
Conjoint analysis
9
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9
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9
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9
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112
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113
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113
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1
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English
113
Author
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Dhar, Ravi
7
Chen, Yuxin
4
Simonson, Itamar
4
Amir, On
3
Bradlow, Eric T.
3
LeBoeuf, Robyn A.
3
Ailawadi, Kusum L.
2
Baumeister, Roy F.
2
Bell, David R.
2
Che, Hai
2
Choi, Jeonghye
2
Dellaert, Benedict G. C.
2
Ding, Min
2
Evangelidis, Ioannis
2
Fishbach, Ayelet
2
Gneezy, Ayelet
2
Goldsmith, Kelly
2
Grewal, Dhruv
2
Hamilton, Rebecca W.
2
Huber, Joel
2
Häubl, Gerald
2
Jong, Martijn G. de
2
Kalra, Ajay
2
Kamakura, Wagner A.
2
Khan, Uzma
2
Lambrecht, Anja
2
Levav, Jonathan
2
Lichtenstein, Donald R.
2
Mende, Martin
2
Musalem, Andrés
2
Nelson, Leif D.
2
Novemsky, Nathan
2
Nowlis, Stephen M.
2
Redden, Joseph P.
2
Schrift, Rom Y.
2
Schwarz, Norbert
2
Sevilla, Julio
2
Toubia, Olivier
2
Tucker, Catherine
2
Yang, Liu
2
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Journal of marketing research : JMR
Journal of business research : JBR
343
Journal of retailing and consumer services
290
NBER working paper series
174
Management science : journal of the Institute for Operations Research and the Management Sciences
155
NBER Working Paper
143
Working paper / National Bureau of Economic Research, Inc.
133
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
128
International journal of hospitality management
123
Journal of consumer research : JCR ; an interdisciplinary bimonthly
103
Psychology & marketing
102
Discussion paper / Centre for Economic Policy Research
100
Journal of economic psychology : research in economic psychology and behavioral economics
96
Journal of economic behavior & organization : JEBO
90
European journal of operational research : EJOR
88
Economics letters
87
International journal of industrial organization
86
International journal of consumer studies
85
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
83
Tourism management : research, policies, practice
74
CESifo working papers
71
Marketing letters : a journal of research in marketing
70
Discussion papers / CEPR
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
66
Technological forecasting & social change : an international journal
65
Discussion paper
63
Discussion paper / Tinbergen Institute
63
Marketing theory
63
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
60
Europäische Hochschulschriften / 5
60
Journal of marketing management : MM
60
Journal of retailing
60
Asia Pacific journal of marketing and logistics
57
SpringerLink / Bücher
57
Research in consumer behavior
56
Gabler Edition Wissenschaft
55
Journal of travel and tourism marketing
55
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
54
Journal of business ethics : JOBE
54
The journal of product & brand management
54
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ECONIS (ZBW)
113
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113
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1
The influence of time-interval descriptions on goal-pursuit decisions
Munichor, Nira
;
LeBoeuf, Robyn A.
- In:
Journal of marketing research : JMR
55
(
2018
)
2
,
pp. 291-303
Persistent link: https://www.econbiz.de/10011845016
Saved in:
2
The determinants and consequences of search cost heterogeneity : evidence from local gasoline markets
Nishida, Mitsukuni
;
Remer, Marc
- In:
Journal of marketing research : JMR
55
(
2018
)
3
,
pp. 305-320
Persistent link: https://www.econbiz.de/10011878681
Saved in:
3
Ask and you shall (not) receive : close friends prioritize relational signaling over recipient preferences in their gift choices
Ward, Morgan K.
;
Broniarczyk, Susan M.
- In:
Journal of marketing research : JMR
53
(
2016
)
6
,
pp. 1001-1018
Persistent link: https://www.econbiz.de/10011648431
Saved in:
4
Forceful phantom firsts : framing experiences as firsts amplifies their influence on judgment
LeBoeuf, Robyn A.
;
Williams, Elanor F.
;
Brenner, Lyle A.
- In:
Journal of marketing research : JMR
51
(
2014
)
4
,
pp. 420-432
Persistent link: https://www.econbiz.de/10010399714
Saved in:
5
TV channel search and commercial breaks
Yao, Song
;
Wang, Wenbo
;
Chen, Yuxin
- In:
Journal of marketing research : JMR
54
(
2017
)
5
,
pp. 671-686
Persistent link: https://www.econbiz.de/10011762818
Saved in:
6
Stockpiling points in linear loyalty programs
Stourm, Valeria
;
Bradlow, Eric T.
;
Fader, Peter
- In:
Journal of marketing research : JMR
52
(
2015
)
2
,
pp. 253-267
Persistent link: https://www.econbiz.de/10010526556
Saved in:
7
Signaling through price and quality to consumers with fairness concerns
Guo, Xiaomeng
;
Jiang, Baojun
- In:
Journal of marketing research : JMR
53
(
2016
)
6
,
pp. 988-1000
Persistent link: https://www.econbiz.de/10011648428
Saved in:
8
Price competition and endogenous valuation in search advertising
Xu, Lizhen
;
Chen, Jianqing
;
Whinston, Andrew B.
- In:
Journal of marketing research : JMR
48
(
2011
)
3
,
pp. 566-586
Persistent link: https://www.econbiz.de/10009161346
Saved in:
9
Giving against the odds : when tempting alternatives increase willingness to donate
Savary, Jennifer
;
Goldsmith, Kelly
;
Dhar, Ravi
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 27-38
Persistent link: https://www.econbiz.de/10010526412
Saved in:
10
Scarcity polarizes preferences : the impact on choice among multiple items in a product class
Zhu, Meng
;
Ratner, Rebecca K.
- In:
Journal of marketing research : JMR
52
(
2015
)
1
,
pp. 13-26
Persistent link: https://www.econbiz.de/10010526413
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