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~isPartOf:"Management international review : mir ; journal of international business"
~subject:"International marketing"
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International marketing
Internationales Marketing
25
Multinationales Unternehmen
21
Transnational corporation
21
Lieferantenmanagement
15
Supplier relationship management
15
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14
Marketingmanagement
14
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Management international review : mir ; journal of international business
International marketing review
140
Journal of international marketing
121
Journal of global marketing
111
Journal of business research : JBR
104
International business review : the official journal of the European International Business Academy
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
42
Industrial marketing management : the international journal for industrial and high-tech firms
40
Advances in international marketing
37
SpringerLink / Bücher
37
Journal of international consumer marketing
33
Europäische Hochschulschriften / 5
31
Handbook of research in international marketing
26
Journal of euromarketing
26
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Journal of the Academy of Marketing Science
19
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
The SAGE handbook of international marketing
18
The journal of business & industrial marketing
17
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of marketing
14
Marketing intelligence & planning
14
Springer eBook Collection
14
Gabler Edition Wissenschaft
13
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of macromarketing : examining the interactions among markets, marketing, and society
13
Journal of marketing management : MM
13
Research handbook on export marketing
13
International marketing ; Vol. 2
12
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ECONIS (ZBW)
24
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1
Shared consumer needs across India and China : a path to global advertising of services?
Sadarangani, Pradip H.
;
Krishnamurthy, Anup
;
Bagozzi, …
- In:
Management international review : mir ; journal of …
57
(
2017
)
3
,
pp. 473-500
Persistent link: https://www.econbiz.de/10011708294
Saved in:
2
How product attributes influence internationalization : a framework of domain- and culture-specificity
Fan, Terence Ping-ching
;
Tan, Alex Tai Loong
- In:
Management international review : mir ; journal of …
55
(
2015
)
1
,
pp. 523-76
Persistent link: https://www.econbiz.de/10010528711
Saved in:
3
International
marketing
standardization : a meta-analytic estimation of its antecedents and consequences
Tan, Qun
;
Sousa, Carlos M. P.
- In:
Management international review : mir ; journal of …
53
(
2013
)
5
,
pp. 711-739
Persistent link: https://www.econbiz.de/10010198051
Saved in:
4
Isomorphic pressures, peripheral product attributes and emerging market firm export performance
Brouthers, Lance Eliot
;
O'Donnell, Edward
;
Keig, Dawn L.
- In:
Management international review : mir ; journal of …
53
(
2013
)
5
,
pp. 687-710
Persistent link: https://www.econbiz.de/10010198054
Saved in:
5
Dealing with market dynamism : the role of reconfiguration in global account management
Shi, Linda H.
;
Wu, Fang
- In:
Management international review : mir ; journal of …
51
(
2011
)
5
,
pp. 635-663
Persistent link: https://www.econbiz.de/10009311018
Saved in:
6
Focused issue: Researching service MNEs : theoretical developments and empirical evidence
Kundu, Sumit K.
(
contributor
)
-
2007
Persistent link: https://www.econbiz.de/10003743368
Saved in:
7
Corporate diversification, TMT experience, and performance : evidence from German SMEs
Deeksha Singh
;
Gaur, Ajai S.
;
Schmid, Florian P.
- In:
Management international review : mir ; journal of …
50
(
2010
)
1
,
pp. 35-56
Persistent link: https://www.econbiz.de/10003936219
Saved in:
8
Geographic orientation and performance : evidence from British exporters
Beleska-Spasova, Elena
;
Glaister, Keith W.
- In:
Management international review : mir ; journal of …
50
(
2010
)
5
,
pp. 533-557
Persistent link: https://www.econbiz.de/10008664291
Saved in:
9
Service multinationals : their past, present, and future
Kundu, Sumit K.
;
Merchant, Hemant
- In:
Management international review : mir ; journal of …
48
(
2008
)
4
,
pp. 371-377
Persistent link: https://www.econbiz.de/10003743370
Saved in:
10
How much distance do we need? : revisiting the "national cultural distance paradox"
Wang, Huanglin
;
Schaan, Jean-Louis
- In:
Management international review : mir ; journal of …
48
(
2008
)
3
,
pp. 263-277
Persistent link: https://www.econbiz.de/10003715016
Saved in:
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