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~subject:"Consumer behaviour"
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Consumer behaviour
Konsumentenverhalten
102
Motivation
32
Personality trait
24
Persönlichkeitsmerkmal
24
Brand image
23
Markenimage
23
Experiment
20
Theorie
20
Theory
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Personality psychology
19
Persönlichkeitspsychologie
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Customer satisfaction
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Kundenzufriedenheit
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10
Marketing theory
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Marketingtheorie
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Signalling
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Werbung
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Cognition
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Bauer, Brittney C.
3
Sprott, David E.
3
Arnold, Mark J.
2
Bagozzi, Richard P.
2
Das, Gopal
2
Givi, Julian
2
Hollebeek, Linda D.
2
Jiang, Yushi
2
Thomas, Veronica L.
2
Woodside, Arch G.
2
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1
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1
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1
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1
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1
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1
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1
Akter, Shahriar
1
Albrecht, Carmen-Maria
1
Altinay, Levent
1
Anaza, Nwamaka A.
1
Ansell, Jonathan
1
Asante, Isaac Owusu
1
Astous, Alain d'
1
Babu, Mujahid Mohiuddin
1
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1
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1
Carrillat, François A.
1
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1
Chan, Ricky Y. K.
1
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1
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1
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Psychology & marketing
Journal of business research : JBR
343
Journal of retailing and consumer services
290
NBER working paper series
174
Management science : journal of the Institute for Operations Research and the Management Sciences
155
NBER Working Paper
143
Working paper / National Bureau of Economic Research, Inc.
133
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
128
International journal of hospitality management
123
Journal of marketing research : JMR
113
Journal of consumer research : JCR ; an interdisciplinary bimonthly
103
Discussion paper / Centre for Economic Policy Research
100
Journal of economic psychology : research in economic psychology and behavioral economics
96
Journal of economic behavior & organization : JEBO
90
European journal of operational research : EJOR
88
Economics letters
87
International journal of industrial organization
86
International journal of consumer studies
85
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
83
Tourism management : research, policies, practice
74
CESifo working papers
71
Marketing letters : a journal of research in marketing
70
Discussion papers / CEPR
69
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
66
Technological forecasting & social change : an international journal
65
Discussion paper
63
Discussion paper / Tinbergen Institute
63
Marketing theory
63
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
60
Europäische Hochschulschriften / 5
60
Journal of marketing management : MM
60
Journal of retailing
60
Asia Pacific journal of marketing and logistics
57
SpringerLink / Bücher
57
Research in consumer behavior
56
Gabler Edition Wissenschaft
55
Journal of travel and tourism marketing
55
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
54
Journal of business ethics : JOBE
54
The journal of product & brand management
54
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ECONIS (ZBW)
102
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1
How social media influencer collaborations are perceived by consumers
Thomas, Veronica L.
;
Fowler, Kendra
;
Taheran, Faegheh
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 168-183
Persistent link: https://www.econbiz.de/10014467483
Saved in:
2
NFT luxury brand marketing in the metaverse : leveraging blockchain-certified NFTs to drive consumer behavior
Sung, Eunyoung
;
Kwon, Ohbyung
;
Sohn, Kwonsang
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2306-2325
Persistent link: https://www.econbiz.de/10014432401
Saved in:
3
When and why signaling frontline employee inexperience can prove to be an asset : effects on consumer forgiveness for service failure
Flacandji, Michaël
;
Cusin, Julien
;
Lunardo, Renaud
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2728-2742
Persistent link: https://www.econbiz.de/10014432547
Saved in:
4
Authentic omnichannel : providing consumers with a seamless brand experience through authenticity
Massi, Marta
;
Piancatelli, Chiara
;
Vocino, Andrea
- In:
Psychology & marketing
40
(
2023
)
7
,
pp. 1280-1298
Persistent link: https://www.econbiz.de/10014291894
Saved in:
5
Fostering trust and overcoming psychological resistance towards cryptocurrencies and cryptoassets
Babu, Mujahid Mohiuddin
;
Bason, Tom
;
Porreca, Rocco
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 45-68
Persistent link: https://www.econbiz.de/10014467467
Saved in:
6
Love is in the air : consumers' perception of products from firms signaling their family nature
Rauschendorfer, Natalie
;
Prügl, Reinhard
;
Lude, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 239-249
Persistent link: https://www.econbiz.de/10012796091
Saved in:
7
Improving the effectiveness of personalized recommendations through attributional cues
Weidig, Jakob
;
Kuehnl, Christina
- In:
Psychology & marketing
40
(
2023
)
12
,
pp. 2559-2575
Persistent link: https://www.econbiz.de/10014432501
Saved in:
8
Gifting digital versus physical gift cards : how and why givers and recipients have different preferences for a gift card's mode of delivery
Reshadi, Farnoush
;
Givi, Julian
;
Das, Gopal
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 970-978
Persistent link: https://www.econbiz.de/10014290873
Saved in:
9
Hand movement speed in advertising elicits gender stereotypes and consumer responses
Sumit Malik
;
Sayin, Eda
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 331-345
Persistent link: https://www.econbiz.de/10012796106
Saved in:
10
How sampling high- and low-quality products affects enjoyment
Stuppy, Anika
;
Van den Bergh, Bram
- In:
Psychology & marketing
39
(
2022
)
4
,
pp. 726-740
Persistent link: https://www.econbiz.de/10013165431
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