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~isPartOf:"Research handbook on export marketing"
~subject:"International marketing"
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International marketing
Internationales Marketing
13
Globalisierung
3
Globalization
3
Emerging economies
2
Export
2
KMU
2
SME
2
Schwellenländer
2
Strategic management
2
Strategisches Management
2
Beziehungsmarketing
1
Brand
1
Capacity planning
1
Dynamic capabilities
1
Dynamische Kompetenzen
1
Financial services
1
Finanzdienstleistung
1
ICT industry
1
IKT-Sektor
1
Import
1
KMU-Marketing
1
Kapazitätsplanung
1
Knowledge management
1
Lieferantenmanagement
1
Markenartikel
1
New product development
1
Performance management
1
Performance measurement
1
Performance-Management
1
Performance-Messung
1
Produktentwicklung
1
Relationship marketing
1
Resource-based view
1
Ressourcenorientierter Ansatz
1
SME marketing
1
Social capital
1
Sozialkapital
1
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1
Theorie
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Bibliografie enthalten
1
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English
13
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Julian, Craig C.
3
Ali, M. Yunus
1
Amin, Muslim
1
Arora, Soma
1
Asseraf, Yoel
1
Bamiatzi, Vassiliki
1
Durrieu, François
1
Hinterhuber, Andreas
1
Kardes, Ilke
1
Koc, Ozlem Tuba
1
Koed Madsen, Tage
1
Li, Ling-yee
1
Liozu, Stephan
1
Liu, Jingting
1
Ogunmokun, Gabriel O.
1
Pinho, José Carlos
1
Sajad Rezaei
1
Shamsuddoha, A. K.
1
Shoham, Aviv
1
Solberg, Carl Arthur
1
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Published in...
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Research handbook on export marketing
International marketing review
140
Journal of international marketing
121
Journal of global marketing
111
Journal of business research : JBR
104
International business review : the official journal of the European International Business Academy
44
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
42
Industrial marketing management : the international journal for industrial and high-tech firms
40
Advances in international marketing
37
SpringerLink / Bücher
37
Journal of international consumer marketing
33
Europäische Hochschulschriften / 5
31
Handbook of research in international marketing
26
Journal of euromarketing
26
The journal of brand management : an international journal
25
Asia Pacific journal of marketing and logistics
24
European journal of marketing : EJM
24
Management international review : mir ; journal of international business
24
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
23
Journal of the Academy of Marketing Science
19
International journal of advertising : the quarterly review of marketing communications
18
Journal of strategic marketing
18
The SAGE handbook of international marketing
18
The journal of business & industrial marketing
17
Herausforderungen der internationalen marktorientierten Unternehmensführung : Festschrift für Reinhard Hünerberg
15
Journal of world business : JWB
15
The journal of product & brand management
15
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
14
European journal of international management : EJIM
14
Handbook of research on international advertising
14
Journal of marketing
14
Marketing intelligence & planning
14
Springer eBook Collection
14
Gabler Edition Wissenschaft
13
International journal of business and globalisation : IJBG
13
International marketing ; Vol. 1
13
International marketing ; Vol. V
13
Journal of macromarketing : examining the interactions among markets, marketing, and society
13
Journal of marketing management : MM
13
International marketing ; Vol. 2
12
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ECONIS (ZBW)
13
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1
Impact of export promotion programs on SME export performance : empirical evidence from an emerging nation
Ali, M. Yunus
;
Shamsuddoha, A. K.
- In:
Research handbook on export marketing
,
(pp. 12-44)
.
2014
Persistent link: https://www.econbiz.de/10010472832
Saved in:
2
The impact of globalization drivers on strategy-performance relationships in international markets
Solberg, Carl Arthur
;
Durrieu, François
- In:
Research handbook on export marketing
,
(pp. 163-184)
.
2014
Persistent link: https://www.econbiz.de/10010472680
Saved in:
3
Pricing capabilities : design, development and validation of a scale and implications for export
marketing
Liozu, Stephan
;
Hinterhuber, Andreas
- In:
Research handbook on export marketing
,
(pp. 145-162)
.
2014
Persistent link: https://www.econbiz.de/10010472682
Saved in:
4
Internationalization processes of professional service firms
Koed Madsen, Tage
- In:
Research handbook on export marketing
,
(pp. 132-144)
.
2014
Persistent link: https://www.econbiz.de/10010472824
Saved in:
5
The impact of strategic orientations on export
marketing
strategy : new classification and typology
Asseraf, Yoel
;
Shoham, Aviv
- In:
Research handbook on export marketing
,
(pp. 60-83)
.
2014
Persistent link: https://www.econbiz.de/10010472828
Saved in:
6
Dynamic capabilities and international performance of SMEs : the interaction effect of relational social capital
Pinho, José Carlos
- In:
Research handbook on export marketing
,
(pp. 45-59)
.
2014
Persistent link: https://www.econbiz.de/10010472829
Saved in:
7
Cavusgil's contribution to export
marketing
management and strategy
Bamiatzi, Vassiliki
;
Kardes, Ilke
- In:
Research handbook on export marketing
,
(pp. 354-404)
.
2014
Persistent link: https://www.econbiz.de/10010473477
Saved in:
8
Evolution of the export
marketing
literature through Cavusgil's seminal writings
Koc, Ozlem Tuba
;
Liu, Jingting
- In:
Research handbook on export marketing
,
(pp. 334-353)
.
2014
Persistent link: https://www.econbiz.de/10010473478
Saved in:
9
The impact of knowledge management, brand orientation and global
marketing
strategy on performance
Julian, Craig C.
;
Sajad Rezaei
;
Amin, Muslim
- In:
Research handbook on export marketing
,
(pp. 305-333)
.
2014
Persistent link: https://www.econbiz.de/10010473481
Saved in:
10
The resource-based view (RBV) and the industrial organization theoretical frameworks : are both required to explain export
marketing
performance?
Julian, Craig C.
- In:
Research handbook on export marketing
,
(pp. 287-304)
.
2014
Persistent link: https://www.econbiz.de/10010473484
Saved in:
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