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~isPartOf:"The journal of business & industrial marketing"
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Lieferantenmanagement
323
Supplier relationship management
323
Business-to-business marketing
239
B-to-B-Marketing
235
Relationship marketing
195
Beziehungsmarketing
192
Marketing management
107
Marketingmanagement
107
Lieferkette
80
Supply chain
80
Innovation
64
Firm performance
53
Unternehmenserfolg
53
Business network
51
Unternehmensnetzwerk
51
Consumer behaviour
50
Konsumentenverhalten
50
Salespeople
46
Verkaufspersonal
46
Customer satisfaction
42
Innovation management
42
Innovationsmanagement
42
Kundenzufriedenheit
42
Betriebliche Wertschöpfung
37
Marketing
37
Value creation
37
Brand management
36
E-commerce
36
Electronic Commerce
36
Markenführung
36
KMU
33
SME
33
Industrie
32
Manufacturing industries
32
New product development
32
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31
USA
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Kowalkowski, Christian
10
Svensson, Göran
7
Brashear-Alejandro, Thomas
6
Johnston, Wesley J.
6
Kindström, Daniel
6
Granot, Elad
5
Bettis-Outland, Harriette
4
Garry, Tony
4
Lindgreen, Adam
4
Ulkuniemi, Pauliina
4
Wright, Len Tiu
4
Åge, Lars-Johan
4
Anaza, Nwamaka A.
3
Asare, Anthony K.
3
Betts-Outland, Harriette
3
Bush, Alan J.
3
Corsaro, Daniela
3
Felzensztein, Christian
3
Gebauer, Heiko
3
Gil-Lafuente, Jaime
3
Golgeci, Ismail
3
Grönroos, Christian
3
Hu, Lala
3
Karjaluoto, Heikki
3
Kohtamäki, Marko
3
Kooli, Kaouther
3
Lloréns-Montes, Francisco Javier
3
Merigo, Jose Maria
3
Nickell, David
3
O'Toole, Thomas
3
Parvinen, Petri
3
Pullins, Ellen
3
Salo, Jari
3
Schwepker, Charles H. <Jr.>
3
Singh, Ramendra
3
Tangpong, Chanchai
3
Wilson, R. Dale
3
Zolkiewski, Judith
3
Agnihotri, Raj
2
Al-Husan, Faten Baddar
2
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International Conference on Relationship Marketing <9, 2009, Berlin>
3
Published in...
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The journal of business & industrial marketing
Journal of business research : JBR
2,342
SpringerLink / Bücher
1,672
Industrial marketing management : the international journal for industrial and high-tech firms
1,592
Journal of retailing and consumer services
1,281
International journal of production economics
691
The journal of brand management : an international journal
627
International journal of hospitality management
611
Tourism management : research, policies, practice
586
Journal of the Academy of Marketing Science
567
European journal of operational research : EJOR
539
European journal of marketing : EJM
533
Journal of marketing management : MM
526
International journal of production research
525
Springer eBook Collection
516
Journal of marketing
514
Journal of travel and tourism marketing
496
Management science : journal of the Institute for Operations Research and the Management Sciences
491
Journal of strategic marketing
479
Europäische Hochschulschriften / 5
478
Journal of marketing research : JMR
451
The journal of product & brand management
444
Psychology & marketing
438
Gabler Edition Wissenschaft
434
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
425
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
385
Journal of marketing communications
372
Marketing intelligence & planning
369
The journal of services marketing
367
The service industries journal
363
Asia Pacific journal of marketing and logistics
357
Journal of advertising research
344
Journal of retailing
324
Springer eBook Collection / Business and Economics
314
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
312
Marketing letters : a journal of research in marketing
309
International journal of contemporary hospitality management
304
Journal of hospitality marketing & management
283
Cogent business & management
276
Management Science
274
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ECONIS (ZBW)
607
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607
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1
Word-of-mouth in business-to-business
marketing
: a systematic review and future research directions
Ishii, Ryuta
;
Kikumori, Mai
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 45-62
Persistent link: https://www.econbiz.de/10014472653
Saved in:
2
Supporting value co-creation through interaction during the pre-purchase customer journey : empirical evidence from B2B HR services
Lassila, Elina
;
Heikka, Eija-Liisa
;
Nätti, Satu
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 63-73
Persistent link: https://www.econbiz.de/10014472654
Saved in:
3
A systematic review of customer behavior in business-to-business markets and agenda for future research
Bilro, Ricardo Godinho
;
Loureiro, Sandra Maria Correia
; …
- In:
The journal of business & industrial marketing
38
(
2023
)
13
,
pp. 122-142
Persistent link: https://www.econbiz.de/10014472664
Saved in:
4
Toward a contextualized understanding of inside sales : the role of sales development in effective lead funnel management
Terho, Harri
;
Salonen, Anna
;
Yrjänen, Meri
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 337-352
Persistent link: https://www.econbiz.de/10013539269
Saved in:
5
The challenges of B2B innovation : using
marketing
analytics to plan and implement a successful digital catalog adoption
Wilson, R. Dale
;
Stephens, Anna M.
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 290-302
Persistent link: https://www.econbiz.de/10013539116
Saved in:
6
How and when does internal and external social media use for
marketing
impact B2B SME performance?
Zubielqui, Graciela Corral de
;
Jones, Janice
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1607-1622
Persistent link: https://www.econbiz.de/10014314175
Saved in:
7
Customer reference
marketing
in internationalizing SMEs : a service perspective
Tolstoy, Daniel
;
Melén Hånell, Sara
;
Özbek, Nurgül
- In:
The journal of business & industrial marketing
37
(
2022
)
13
,
pp. 94-105
Persistent link: https://www.econbiz.de/10013538916
Saved in:
8
The emergence of B2B omni-channel
marketing
in the digital era : a systematic literature review
Hayes, Órla
;
Kelliher, Felicity
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2156-2168
Persistent link: https://www.econbiz.de/10013455392
Saved in:
9
Guest editorial: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
;
O'Toole, Thomas
;
Drummond, Conor
- In:
The journal of business & industrial marketing
38
(
2023
)
8
,
pp. 1601-1606
Persistent link: https://www.econbiz.de/10014314173
Saved in:
10
Special issue: social media in business-to-business interaction, engagement, co-creation, and communication
McGrath, Helen
(
ed.
);
O'Toole, Thomas
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014314174
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