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~person:"Dixon, Donald F."
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Marketing theory
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Dixon, Donald F.
Barnett, William A.
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History of marketing thought ; Volume 1
4
History of marketing thought ; Volume 3
1
The development of critical perspectives in marketing
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The evolution of nonprofit marketing
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ECONIS (ZBW)
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Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F.
-
2009
Persistent link: https://www.econbiz.de/10003832343
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2
The role of marketing in early theories of economic development
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003643702
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3
Emerging macromarketing concepts : from Socrates to Alfred Marhall
Dixon, Donald F.
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2008
Persistent link: https://www.econbiz.de/10003643703
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4
Some late nineteenth-century antecedents of marketing theory
Dixon, Donald F.
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2008
Persistent link: https://www.econbiz.de/10003643709
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5
Marketing as production : the developments of a concept
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003643713
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6
Consumer sovereignty, democracy, and the marketing concept : a macromarketing perspective
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003644635
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7
Exchange : a conceptualization
Shaw, Eric H.
;
Dixon, Donald F.
-
2008
Persistent link: https://www.econbiz.de/10003717489
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