Balasubramanian, Siva K.; Moon, Wanki; Rimal, Arbindra; … - Agricultural and Applied Economics Association - AAEA - 2009
We propose a structural model of antecedent factors that affect the frequency of soy consumption. This model, suggests that soy-general knowledge influences perceptions about nutrition concern, health benefits of soy, soy related personal beliefs and personal attitudes toward soy. Health...