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~person:"Yang, Defeng"
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Yang, Defeng
Wang, Xinxin
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Frontiers of business research in China : selected publications from Chinese universities
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The effects of 2-tier store brands’ perceived quality, perceived value, brand knowledge, and attitude on store loyalty
Yang, Defeng
;
Wang, Xinxin
- In:
Frontiers of business research in China : selected …
4
(
2010
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10003953822
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2
The effects of 2-tier store brands’ perceived quality, perceived value, brand knowledge, and attitude on store loyalty
Yang, Defeng
;
Wang, Xinxin
- In:
Frontiers of business research in China : selected …
4
(
2010
)
1
,
pp. 1-28
Persistent link: https://www.econbiz.de/10009882716
Saved in:
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