Kucuk, S. Umit - 2023 - 2nd ed. 2023.
1. Marketing and Marketing Mix -- 2. Visualization of Product -- 3. Visualization of Price -- 4. Visualization of Place … -- 5. Visualization of Promotion -- 6. Marketing Mix Modeling -- 7. The Transformation of Marketing Mix. . … rising importance and popularity of digital marketing tools and marketing metrics make visualization of such important …