This paper presents the unique survey results on knowledge and perceptions of energy users on competitive supply and efficient energy use. In the survey, results are included for the four target groups of users from social sciences, natural sciences, electroenergy, and energy management. As the...

The article investigates the importance of perceived brand name value from an external point of view of perception of the Slovenian consumers. Based on the stratified survey and quantitative research we note the relationship between the origin of the product, marketing mix elements, and the...

The reference price system in Slovenia is used with the aim of managing and reducing public expenditures for medicinal products. We aim to investigate whether the reference price system has had an effect on real price reductions for medicinal products. We present the reference price regulation...