//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Abstracts of Selected Papers,...
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing
20
Marketing management
15
Marketingmanagement
15
Market research
9
Marketing theory
9
Marketingtheorie
9
Marktforschung
9
Consumer behaviour
7
Konsumentenverhalten
7
USA
7
United States
7
Theorie
6
Theory
6
Welt
4
World
4
Beziehungsmarketing
3
Relationship marketing
3
Absatz
2
Corporate Social Responsibility
2
Corporate social responsibility
2
Dienstleistungsmarketing
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Selling
2
Services marketing
2
Verkauf
2
Werbung
2
08.02.1981
1
16.06.1986
1
17.02.1985
1
2018
1
Absatzforschung
1
Absatzplanung
1
Absatzpolitik
1
Advertising
1
Brand management
1
Competitive strategy
1
Dienstleistung
1
Dienstleistungsbetrieb
1
more ...
less ...
Type of publication
All
Book / Working Paper
20
Type of publication (narrower categories)
All
Sammelwerk
Konferenzschrift
60
Collection of articles of several authors
20
Conference proceedings
16
Graue Literatur
8
Non-commercial literature
8
Konferenzschrift/Kongressbericht
2
Aufsatzsammlung
1
Elektronischer Datenträger
1
Enzyklopädie
1
Medienkombination
1
Mehrbändiges Werk
1
Multi-volume publication
1
Nachschlagewerk
1
Reference book
1
Wörterbuch
1
more ...
less ...
Language
All
English
20
Author
All
Arnold, Todd J.
1
Bloch, Thomas M.
1
Brady, Michael K.
1
Brown, Tom
1
Chandy, Rajesh K.
1
Cron, William L.
1
Donnelly, James H.
1
Evans, Kenneth R.
1
George, William R.
1
Goldenberg, Jacob
1
Griffith, David
1
Hamilton, Rebecca W.
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Houston, Michael J.
1
Hunter, Gary K.
1
Inman, Jeffrey
1
Krishnan, Ram
1
Laran, Juliano
1
Lutz, Richard J.
1
Moore, Marian C.
1
Moorman, Christine
1
Perreault, William D.
1
Scheer, Lisa K.
1
Slotegraaf, Rebecca
1
Spekman, Robert E.
1
Steenburgh, Thomas J.
1
Stephen, Andrew
1
Swaminathan, Vanitha
1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
Wilson, David T.
1
Workman, John P.
1
more ...
less ...
Institution
All
American Marketing Association
Varazdin Development and Entrepreneurship Agency
47
American Economic Association
14
European Association of Agricultural Economists
13
Springer Fachmedien Wiesbaden
13
Springer International Publishing
11
Business & Economics Society International
9
Fundación Empresa Pública
9
Institut ėkonomiki <Moskau>
9
Instytut Ekonomiky <Kiew>
9
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
8
Association française de science économique
7
Fördergesellschaft Marketing an der Universität Augsburg
7
Moskovskij gosudarstvennyj universitet im. M.V. Lomonosova
7
OECD
7
Sveučilište Sjever
7
Centr obščestvennych nauk <Moskau>
6
Econometric Society
6
European Economic Association
6
Hochschule Pforzheim - Gestaltung, Technik, Wirtschaft und Recht
6
Hochschule für Wirtschaft und Politik
6
Information Resources Management Association
6
Obščestvo Znanie Rossii
6
Sankt-Peterburgskij Gosudarstvennyj Universitet Ėkonomiki i Finansov / Kafedra Ėkonomiki Predprijatija i Proizvodstvennogo Menedžmenta Im. V. N. Vojtolovskogo
6
Athens Institute for Education and Research
5
European Congress of Agricultural Economists <5, 1987, Balatonszéplak>
5
FAO
5
International Economic Association
5
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
5
Weltbank
5
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Association of European Operational Research Societies / Working Group on Financial Modelling
4
Institut für Agrarentwicklung in Mittel- und Osteuropa
4
Instytut Ekonomiki Rolnictwa i Gospodarki Żywnościowej
4
International Institute of Public Finance
4
Istituto Nazionale di Economia Agraria
4
Moskovskij Bankovskij Institut
4
Peter Lang GmbH
4
Rostovskij gosudarstvennyj ėkonomičeskij universitet RINCh
4
Sankt-Peterburgskij Gosudarstvennyj Universitet Ėkonomiki i Finansov
4
more ...
less ...
Published in...
All
Proceedings series / American Marketing Association
6
AMA educators proceedings
1
AMA proceedings series
1
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing
masters
1991
Persistent link: https://www.econbiz.de/10000840219
Saved in:
2
Emerging international strategic frontiers : proceedings of the American
Marketing
Association's International
Marketing
Conference in Singapore, June 16 - 18, 1986
Tan, Chin Tiong
(
contributor
)
-
1987
Persistent link: https://www.econbiz.de/10000822211
Saved in:
3
A strategic approach to business
marketing
Spekman, Robert E.
(
contributor
); …
-
1985
Persistent link: https://www.econbiz.de/10000697570
Saved in:
4
Marketing
communications : theory and research
Houston, Michael J.
(
ed.
);
Lutz, Richard J.
(
contributor
)
-
1985
Persistent link: https://www.econbiz.de/10000710974
Saved in:
5
Marketing
of services
Donnelly, James H.
(
ed.
);
George, William R.
(
ed.
)
-
Special Educators' Conference <1, 1981, Orlando, Fla.>
-
1981
Persistent link: https://www.econbiz.de/10000711361
Saved in:
6
What happens in
marketing
, stays digital : rethinking
marketing
in the era of unlimited data : Winter
Marketing
Academic Conference 2016 : Las Vegas, Nevada, USA, 26-28 February 20...
Hennig-Thurau, Thorsten
(
ed.
);
Hofacker, Charles F.
(
ed.
)
-
Winter Marketing Academic Conference <2016, Las Vegas, Nev.>
;
…
-
2016
Persistent link: https://www.econbiz.de/10011528126
Saved in:
7
Better
marketing
for a better world : Winter
Marketing
Academic Conference 2017 : AMA educators proceedings volume 28 : Orlando, Florida, USA, 17-19 February 2017
Chandy, Rajesh K.
(
ed.
);
Inman, Jeffrey
(
ed.
); …
-
Winter Marketing Academic Conference <2017, Orlando, Fla.>
;
…
-
2017
Persistent link: https://www.econbiz.de/10011809219
Saved in:
8
Integrating paradigms in a world where
marketing
is everywhere : AMA educators proceedings volume 29 : New Orleans, Louisiana, USA 23-25 February 2018
Goldenberg, Jacob
(
ed.
);
Laran, Juliano
(
ed.
); …
-
Winter Marketing Academic Conference <2018, New …
;
…
-
2018
Persistent link: https://www.econbiz.de/10011900987
Saved in:
9
"
Marketing
theory and applications" ; 2002=Vol. 13
Evans, Kenneth R.
(
contributor
);
Scheer, Lisa K.
(
contributor
)
-
2002
Persistent link: https://www.econbiz.de/10001752828
Saved in:
10
"
Marketing
theory and applications" ; 2003=Vol. 14
Henderson, Geraldine Rosa
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001752829
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->