In addition to traditional marketing communication instruments, social media marketing has become a powerful tool of interaction with participants within supply chains. An increasing number of com-panies, especially in the US, are using social media platforms not only to market their products...

The aim of the study was the development of a quality prediction model combined with the incoming analysis for temperature control in 18 degree ready-to-eat food during logistics flows. And analyzed how temperature monitoring improves inventory decision. Base on the growth of Pseudomonas sp.,...

Perishability and quality deterioration over time makes food differ from industrial products. The objective of this research is to describe the food quality from a logistics perspective and specify which characteristics of food products are necessary to consider in designing food logistics....

The paper aims at analysing rice-price volatility over the last five years, and at identifying strengths and weaknesses of financial-risk management tools other than derivatives. In particular, it focuses on innovative insurance products and on their potential use in the EU Mediterranean area,...

Food still is, and will continue to be, a basic issue at every day decision process in human behavior. Food consumption has been a problematic issue in human history and today is also recognized as a basic pilar for human health and welfare/quality of life. From a global problem up to the middle...

Agricultural is the principal source of food and some essential raw materials for industrial development. It accounts for almost 18-20% of the Egyptian gross domestic production, for about 17-19% of export earning and employs 32% of the workforce. Increasing Egyptian demand for food yearly, due...

The aim of this study was to identify challenges and barriers related to sustainability issues within the Hungarian agri-food sector. Within the SALSA EU FP7 project a survey was carried out which helped to evaluate the current status of the Hungarian food supply chains related to sustainability...

Quality assurance and labeling play an important and increasing role in firms’ marketing strategies. In almost all cases, a price incentive has been stressed as the major incentive for firms to participate in such schemes. We argue here that important non-price incentives for participation in...

The milk quotas were introduced in Italy in 1984; from that time onward, the dairy chain has progressed in technology and organization with consequences for the market competition. The Aglink-Cosimo simulations suggest milk production will return to an increasing path, driven by a fairly optimistic...

In this paper, expectations along the Finnish dairy supply chain for innovation to achieve more sustainable farming systems are identified. Four focus group discussions and three interviews for low input and organic dairy supply chain members were performed. The Q Methodology was used to...