Preface -- Is the economic crisis changing marketing strategies? : from offering what customers need to offering what customers can afford / Cristina Calvo-Porral, Economic Analysis and Business Administration Department University of A Coruña, A Coruña, Galicia, Spain -- W-crisis in Hungarian...

The euro monetary union with a flawed conceptual framework / Vítor Bento -- The endogeneity of OCA conditions and macroeconomic imbalances in EMU / Carlos Vieira and Isabel Vieira, Department of Economics, Universidade de Évora and CEFAGE, Évora, Portugal -- Trends in business cycles...

"Keynesian Policies - A New Deal in the European Narrative: Employment, Equality and Sustainability has its intellectual roots in the Great Depression of the 1930s followed by the appearance of Keynesianism. The founder of Keynesian macroeconomics was the British economist John Maynard Keynes...