This paper determines the benefits and costs of firm-level advertising in a monopolistically competitive industry. The model is useful in an environment in which firm-level costs may be absent or imprecise. The empirical example uses data on the advertising for a new line of prune snacks by...

Crafting and executing strategy are key tasks to be carried out by a manager of an enterprise. Unit leaders are managers of an academic enterprise called a department. The objective of this paper is to provide an overview of information collected from interviews with unit leaders of departments...

Soil phosphorus levels have increased as pork production has become concentrated. Phosphorus-based manure management regulations for land application have been proposed by policy makers. The objective of this study is to determine benefits/costs of adopting two alternatives for reducing...

Using 23 years of data (1978-2000), this study examines seven vertically integrated sugar beet plants representing three different companies in the United States. The objective of this research is to identify the marginal costs of producing sugar beets for vertically integrated sugar beet...