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Examining the Effectiveness of Nutrition Information in a Simulated Shopping Environment
Berning, Joshua P.; Sprott, David E. - In: Journal of Food Distribution Research 42 (2011) 3
We conduct an experiment with grocery store shoppers using an onsite survey to examine the effectiveness of nutrition labels provided on grocery store shelves. We measure effectiveness of the nutrition labels in terms of how well the labels attract attention and if they affect shopper behavior....
Persistent link: https://www.econbiz.de/10011143099
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The Role of Sensory Attributes in Marketing Organic Food: Findings from a Qualitative Study of Italian Consumers
Asioli, Daniele; Canavari, Maurizio; Castellini, Alessandra - In: Journal of Food Distribution Research 42 (2011) 1
This paper uses a qualitative marketing research technique to explore in-depth sensory experiences, expectations, and …
Persistent link: https://www.econbiz.de/10010917882
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Zia Taqueria: Building a Local Supply Chain in Southwestern Colorado
Sullins, Martha - In: Journal of Food Distribution Research 45 (2014) 3
Zia Taqueria is a full-service restaurant in Durango, Colorado whose owners have steadily increased the proportion of local vegetables, grains and meats they source and serve to their customers. They created new supply chains that add value to heritage products grown in the Four Corners area,...
Persistent link: https://www.econbiz.de/10011200806
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Assessing the Intensity of Market Competition in the US Papaya Import Market
Evans, Edward; Ballen, Fredy - In: Journal of Food Distribution Research 45 (2014) 2
Most of the empirical work addressing imperfect competition in international agricultural trade has focused on grains and meats. The present study is an attempt to help fill the gap by assessing market competitiveness in the US fresh papaya market, which can be characterized as oligopolistic...
Persistent link: https://www.econbiz.de/10010936929
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Sensory and Marketing Characteristics of a Hibiscus Beverage
Ramirez, Milena M.; Wysocki, Allen F.; Ramirez, Melissa A. - In: Journal of Food Distribution Research 41 (2010) 3
Persistent link: https://www.econbiz.de/10010917979
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Introducing the 21st Century Online Interactive Grain Marketing Primer
German, Carl L.; Toensmeyer, Ulrich C.; Smith, Linda H.; … - In: Journal of Food Distribution Research 42 (2011) 1
Persistent link: https://www.econbiz.de/10010917902
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Factors Influencing Producers’ Marketing Decisions in the Louisiana Crawfish Industry
Nyaupane, Narayan P.; Gillespie, Jeffrey M. - In: Journal of Food Distribution Research 42 (2011) 2
Factors influencing farmer selection of a crawfish marketing outlet were analyzed using 2008 survey data from the … washing operations significantly affecting farmer selection of marketing outlet. …
Persistent link: https://www.econbiz.de/10011143106
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Using Internet Bulletin Board Focus Group Sessions to Elicit Consumer Preferences for Ethnic Greens and Herbs
Govindasamy, Ramu; Kelley, Kathleen; Puduri, Venkata S. - In: Journal of Food Distribution Research 42 (2011) 1
Persistent link: https://www.econbiz.de/10010917871
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A Case Study Examination of Social Norms Marketing Campaign to Improve Responsible Drinking
Wolf, Marianne McGarry; Dana, Allison; Wolf, Mitchell J.; … - In: Journal of Food Distribution Research 43 (2012) 1
This research discusses the use of social norms marketing to improve responsible drinking among college students. It … social norms marketing campaign decreases were observed in both students’ self-reported number of drinks consumed and … perceived number of drinks consumed by peers at bars or parties, indicating that the social norms marketing efforts were …
Persistent link: https://www.econbiz.de/10011143093
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The Effects of Urban Consumer Perceptions on Attitudes for Labeling of Genetically Modified Foods
Harrison, R. Wes; Han, Jae-Hwan - In: Journal of Food Distribution Research 36 (2005) 02
The effects of consumer perceptions on attitudes toward the United States Food and Drug Administration (FDA)'s current labeling policy for GM foods are examined. Results show that as beliefs regarding potential adverse effects of GM crops on wildlife and the environment increase, consumers are...
Persistent link: https://www.econbiz.de/10005459550