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~isPartOf:"Management science : journal of the Institute for Operations Research and the Management Sciences"
~person:"Urban, Glen L."
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Urban, Glen L.
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Management science : journal of the Institute for Operations Research and the Management Sciences
Corporate strategy and product innovation
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Industrial management review : IMR
1
Prentice-Hall international series in management
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Prelaunch forecasting of new automobiles
Urban, Glen L.
- In:
Management science : journal of the Institute for …
36
(
1990
)
4
,
pp. 401-421
Persistent link: https://www.econbiz.de/10001083747
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2
Market share rewards to pioneering brands : an empir. analysis and strategic implications
Urban, Glen L.
(
contributor
)
- In:
Management science : journal of the Institute for …
32
(
1986
)
6
,
pp. 645-659
Persistent link: https://www.econbiz.de/10001017822
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3
Modeling multiattribute utility, risk, and belief dynamics for new consumer durable brand choice
Roberts, John H.
- In:
Management science : journal of the Institute for …
34
(
1988
)
2
,
pp. 167-185
Persistent link: https://www.econbiz.de/10001057279
Saved in:
4
Lead user analyses for the development of new industrial products
Urban, Glen L.
- In:
Management science : journal of the Institute for …
34
(
1988
)
5
,
pp. 569-582
Persistent link: https://www.econbiz.de/10001060485
Saved in:
5
A new product analysis and decision model
Urban, Glen L.
- In:
Management science : journal of the Institute for …
14
(
1968
)
8
,
pp. 490-517
Persistent link: https://www.econbiz.de/10002943410
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