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consumers; and thirdly, their U.S. distributor was strong at marketing and the brand was skilfully promoted by large … expenditures for advertising. The firm demonstrated the marketing skill and commitment of financial resources that are requisites … for success in mass marketing in the United States …
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A new CEA (Controlled Environment Agriculture) system growing Boston lettuce, Lactuca Sativa cv. ‘Vivaldi’, achieves the same quality and quantity of production every day of the year. The year-round constant quantity and quality production indicate potential for success. However, our...
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