The aim of this study is to contribute to the explanation of consumer behaviour. To do so, it is not sufficient to identify the product characteristics most relevant to the consumer. Moreover, the reasons why consumers attach meaning to the product attributes have to be found out, whereas the...

This work analyzes the retrospective assessments of East German farmers about their experiences during the transition of collective farms in the German Democratic Republic (GDR). This work focuses on how they performed the re-organization of their respective farms and on the role of external...

The development of competitive and efficient agricultural structures has been one of the central goals of agricultural policy making in addition to ensuring a fair standard of living for farmers. To achieve these goals, the agricultural sector in most industrialised nations has long been the...