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An empirical comparison of conjoint and best-worst scaling case III methods
Cheng, Haotian; Zhang, Tong; Lambert, Dayton M.; Feuz, Ryan - In: Journal of behavioral and experimental economics 106 (2023), pp. 1-7
Persistent link: https://www.econbiz.de/10014472600
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Inattention, availability bias, and attribute premium estimation for a biobased product
Cheng, Haotian; Lambert, Dayton M.; DeLong, Karen L.; … - In: Agricultural economics : the journal of the … 53 (2022) 2, pp. 274-288
Persistent link: https://www.econbiz.de/10013165276
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Inattention, availability bias, and attribute premium estimation for a biobased product
Cheng, Haotian; Lambert, Dayton M.; DeLong, Karen L.; … - In: Agricultural Economics 53 (2021) 2, pp. 274-288
Persistent link: https://www.econbiz.de/10012634279
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A Bayesian Generalized Rank Ordered Logit Model : An Empirical Application
Cheng, Haotian; Ng’ombe, John N.; Lambert, Dayton - 2022
Researchers typically use rank ordered logit regression to analyze consumer preference data collected with Best-Worst Scaling (BWS) surveys. We propose a generalized rank ordered logit (GROL) model that accommodates scale and preference heterogeneity. Both the GROL and mixed rank ordered logit...
Persistent link: https://www.econbiz.de/10014077685