//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Kotler, Philip"
~type_genre:"Nachschlagewerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Cover and Contents Pages
Similar by subject
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing
1
Marketing management
1
Marketingmanagement
1
Type of publication
All
Book / Working Paper
1
Type of publication (narrower categories)
All
Nachschlagewerk
Lehrbuch
58
Textbook
49
Glossar enthalten
17
Glossary included
17
Collection of articles of several authors
10
Sammelwerk
10
Aufsatz im Buch
9
Book section
9
Case study
8
Einführung
8
Fallstudie
8
Article in journal
5
Aufsatz in Zeitschrift
5
Guidebook
4
Ratgeber
4
Bibliographie
3
Reprint
3
Aufsatzsammlung
2
Interview
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles written by one author
1
Enzyklopädie
1
Fachkunde
1
Reference book
1
Sammlung
1
more ...
less ...
Language
All
German
1
Author
All
Kotler, Philip
Koschnick, Wolfgang J.
14
Mosena, Riccardo Giuseppe
10
Roberts, Laura
10
Winter, Eggert
10
Pepels, Werner
6
Kirchner, Bernd
5
Pollert, Achim
5
Polzin, Javier Morato
5
Black, John
4
May, Hermann
4
Piekenbrock, Dirk
4
Collin, Peter H.
3
Geldern, Hans
3
Geml, Richard
3
Lauer, Hermann
3
Rutherford, Donald
3
Zentes, Joachim
3
Bannock, Graham
2
Baxter, Ron E.
2
Blaug, Mark
2
Bruhn, Manfred
2
Bácskai, Tamás
2
Cooper, Cary
2
Davis, Evan
2
Dieterle, David A.
2
Doyle, Charles
2
Foldvary, Fred E.
2
Hashimzade, Nigar
2
Hennig, Alexander
2
Hesse, Jürgen
2
Hohlstein, Michael
2
Myles, Gareth D.
2
O'Hara, Phillip Anthony
2
Ostrow, Rona
2
Poth, Gudrun S.
2
Poth, Ludwig G.
2
Schneider, Willy
2
Starbatty, Joachim
2
Wiepcke, Claudia
2
Woll, Artur
2
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Philip Kotlers
Marketing
-Guide : die wichtigsten Ideen und Konzepte
Kotler, Philip
-
2004
Persistent link: https://www.econbiz.de/10001857106
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->