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Marketing : an introduction
Armstrong, Gary; Kotler, Philip - 2009 - 9. ed., international ed.
Persistent link: https://www.econbiz.de/10003597603
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Megamarketing
Kotler, Philip - In: Harvard business review : HBR (1986) 3, pp. 32-39
Persistent link: https://www.econbiz.de/10003607094
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Strategic marketing for nonprofit organizations
Andreasen, Alan R.; Kotler, Philip - 2007 - 7. ed.
Persistent link: https://www.econbiz.de/10003517711
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A framework for marketing management
Kotler, Philip; Keller, Kevin Lane - 2007 - 3. ed.
Persistent link: https://www.econbiz.de/10003229272
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Principles of marketing
Kotler, Philip (contributor) - 2008 - 5. European ed.
Persistent link: https://www.econbiz.de/10003679800
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Museum marketing and strategy : designing missions, building audiences, generating revenue and resources
Kotler, Neil G.; Kotler, Philip; Kotler, Wendy I. - 2008 - 2nd ed.
Persistent link: https://www.econbiz.de/10003685331
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Marketing management
Kotler, Philip - 2009 - 13. ed., international ed.
Persistent link: https://www.econbiz.de/10003685526
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Strategic marketing for nonprofit organizations
Andreasen, Alan R.; Kotler, Philip - 2008 - 7. ed., [Pearson internat. ed.]
Persistent link: https://www.econbiz.de/10003651911
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Strategic marketing for health care organizations : building a customer-driven health system
Kotler, Philip - 2008 - 1st ed.
Persistent link: https://www.econbiz.de/10003591271
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Marketing Asian places : attracting investment, industry, and tourism to cities, states and nations
Kotler, Philip (contributor) - 2002
Persistent link: https://www.econbiz.de/10004246460