Given the recent steadily declining consumption of school milk in Germany, aresearch project was set up by the German Federal Ministry of Food, Agriculture and Consumer Protection, in affiliation with other institutions, to retrieve quantifiable information on the different influencing factors...

School milk consumption has declined steadily in Germany. A research project was set up to retrieve quantifiableinformation on the different factors of influence and to develop solutions to improve the school milk consumption.. The maingoal is to evaluate the impact of price, product range,...