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~person:"Zerres, Christopher"
~type_genre:"Handbook"
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Marketing : [die Grundlagen]
Zerres, Christopher
;
Zerres, Michael P.
-
2006
-
2., aktualisierte Aufl.
Persistent link: https://www.econbiz.de/10003396820
Saved in:
2
Marketing-Techniken : Instrumente einer marktorientierten Unternehmensführung im internationalen Wettbewerb
Zerres, Christopher
(
ed.
)
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003087372
Saved in:
3
Handbuch Marketing-Controlling
Zerres, Christopher
(
ed.
);
Zerres, Michael P.
(
contributor
)
-
2006
-
3., überarb. Aufl.
Persistent link: https://www.econbiz.de/10003108983
Saved in:
4
Handbuch Marketing-Controlling : Grundlagen, Methoden, Umsetzung
Zerres, Christopher
(
ed.
)
-
2021
-
5., erweiterte und überarbeitete Auflage
Persistent link: https://www.econbiz.de/10012316813
Saved in:
5
Handbuch Marketing-Controlling : Grundlagen - Methoden - Umsetzung
Zerres, Christopher
(
ed.
)
-
2017
-
4., vollständig überarbeitete Auflage
Persistent link: https://www.econbiz.de/10011634273
Saved in:
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