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~subject:"Relationship marketing"
~type_genre:"Case study"
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Relationship marketing
Marketing
340
Marketingmanagement
99
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94
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73
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73
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64
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64
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44
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English
17
German
14
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Hollensen, Svend
3
Bjerre, Mogens
2
Hougaard, Søren
2
Mattmüller, Roland
2
Opresnik, Marc Oliver
2
Pepels, Werner
2
Schaller, Christian
2
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1
Baron, Steve
1
Bernecker, Michael
1
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1
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1
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1
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1
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1
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1
Frank, Klaus
1
Gummesson, Evert
1
Haar, J. W. van der
1
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1
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1
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1
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1
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1
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1
Kemp, Ron
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Building corporate identity, image and reputation in the digital era
1
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1
DUV / Wirtschaftswissenschaft
1
Dissertations from the International Graduate School of Management and Industrial Engineering
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Gabler-Lehrbuch
1
HRM and marketing orientation in the new era
1
Heidelberger Fachbücher für Praxis und Studium
1
Kohlhammer Krankenhaus
1
Linköping studies in science and technology
1
Marketing - Management
1
Meffert Marketing Edition
1
New technology-based firms in the new millennium ; Vol. 2
1
Research report / Graduate School Research Institute Systems, Organisations and Management
1
Springer Gabler Research
1
Werkstattreihe / Öko-Institut Freiburg, Institut für Angewandte Ökologie
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ECONIS (ZBW)
31
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1
Managing the industrial service function
Kowalkowski, Christian
-
2008
Persistent link: https://www.econbiz.de/10003830207
Saved in:
2
Kundenorientierte Softwareproduktion
Degen, Helmut
-
1999
Persistent link: https://www.econbiz.de/10001397623
Saved in:
3
Essays on various aspects of services
marketing
in complex service settings : insights and evidence on the role of tensions and stereotypes in interactions between frontline employ...
Hütten, Antje Sarah Julia
-
2016
Persistent link: https://www.econbiz.de/10011566090
Saved in:
4
How to make profit through micro blogging? : the case of Dell on Twitter
Karunaratna, Charleen
;
Lü, Kevin
- In:
HRM and marketing orientation in the new era
,
(pp. 255-266)
.
2013
Persistent link: https://www.econbiz.de/10010236502
Saved in:
5
CRM als Führungsinstrument für
Marketing
und Vertrieb
Rapp, Reinhold
- In:
Marketing - Management
,
(pp. 21-33)
.
2002
Persistent link: https://www.econbiz.de/10001646512
Saved in:
6
Strategic relationship
marketing
Hougaard, Søren
;
Bjerre, Mogens
-
2002
Persistent link: https://www.econbiz.de/10001662259
Saved in:
7
Kundenorientierte Ökologisierung der Produktentwicklung und -vermarktung : Methodenentwicklung zum produktlinienorientierten Umweltmanagement
Klaffke, Kathrin
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001525042
Saved in:
8
Creating value that can't be copied ; the use of cojoint analysis to assess customer value in new service creation
Haar, J. W. van der
;
Kemp, Ron
;
Omta, S. W. F.
-
1999
Persistent link: https://www.econbiz.de/10001433101
Saved in:
9
Organisationsgestaltung in marktorientierten Unternehmen : mit Tabellen
Pepels, Werner
(
ed.
);
Bernecker, Michael
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10001553448
Saved in:
10
Strategic relationship
marketing
Hougaard, Søren
;
Bjerre, Mogens
-
2003
Persistent link: https://www.econbiz.de/10001786483
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