Sarkar, Swagato - In: Journal of South Asian Development 9 (2014) 3, pp. 235-251
the management consultancy firm McKinsey & Company to strategize a rejuvenation plan for the state’s agriculture …. McKinsey suggested that the government should encourage farmers to enter into contract farming, which would allow them to … access market, especially international and domestic metropolitan markets. The documents produced by McKinsey were …