A Review of the Different Marketing Opinions on Marketers’ Maturity and Challenges in the Second Half of 2014
Year of publication: |
2014
|
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Authors: | PURCAREA, Theodor Valentin |
Published in: |
Holistic Marketing Management Journal. - Holistic Marketing Management, ISSN 2247-1189. - Vol. 4.2014, 4, p. 05-14
|
Publisher: |
Holistic Marketing Management |
Subject: | Marketing operations | Social media channels | Marketing technologist | Marketing scientist | CEM | CRM | Data-driven marketing | Cross-channel marketing | Digital marketing technics | Marketing innovator |
Extent: | application/pdf |
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Type of publication: | Article |
Classification: | M31 - Marketing ; M14 - Corporate Culture; Social Responsibility ; M15 - IT Management ; D83 - Search, Learning, Information and Knowledge ; D03 - Behavioral Economics; Underlying Principles |
Source: |
-
MARKETING’ S CONTINUOUS RISE AND SHINE
PURCAREA, Theodor Valentin, (2014)
-
The Concept of Customer Relationship Management A Critical Review of Literature
Liviu-Gabriel, Cabãu, (2012)
-
DETERMINANTS OF INTERNET CORPORATE SOCIAL RESPONSIBILITY COMMUNICATION
Pozniak, Laetitia, (2011)
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PURCAREA, Theodor Valentin, (2013)
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PURCAREA, Theodor Valentin, (2012)
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Editorial: How rich together are we today?
PURCAREA, Theodor Valentin, (2011)
- More ...