Big Data Analysis of Volatility Spillovers of Brands across Social Media and Stock Market Performance
Year of publication: |
2019
|
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Authors: | Dieijen, Myrthe |
Other Persons: | Borah, Abhishek (contributor) ; Tellis, Gerard J. (contributor) ; Franses, Philip Hans (contributor) |
Publisher: |
[2019]: [S.l.] : SSRN |
Subject: | Volatilität | Volatility | Social Web | Social web | Spillover-Effekt | Spillover effect | Aktienmarkt | Stock market | Markenführung | Brand management | Big Data | Big data | Data Mining | Data mining |
Extent: | 1 Online-Ressource (54 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: ERIM Report Series Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments September 30, 2016 erstellt |
Source: | ECONIS - Online Catalogue of the ZBW |
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