Consumer Willingness to Pay for Nano-packaged Food Products: Evidence from Eye-tracking Technology and Experimental Auctions
Year of publication: |
2013
|
---|---|
Authors: | Katare, Bhagyashree ; Yue, Chengyan ; Hurley, Terrance M. |
Institutions: | Agricultural and Applied Economics Association - AAEA |
Subject: | nanotechnology | willingness to pay | shelf-life | experimental auction | eye-tracking | Agricultural and Food Policy | Consumer/Household Economics | Food Consumption/Nutrition/Food Safety | Marketing |
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