Does availability bias have influence on FMCG investors? : an empirical study on cognitive dissonance, rational behaviour and mental accounting bias
Year of publication: |
2019
|
---|---|
Authors: | Shantha Gowri B. ; Ram, Vedantam Seetha |
Published in: |
International journal of financial research. - Toronto : Sciedu Press, ISSN 1923-4023, ZDB-ID 2611282-6. - Vol. 10.2019, 4, p. 68-83
|
Subject: | availability bias | confirmation bias | cognitive dissonance | rational behavior | mental accounting bias | FMCG investors | mediation | Systematischer Fehler | Bias | Kognition | Cognition | Anlageverhalten | Behavioural finance | Verhaltensökonomik | Behavioral economics | Konsumentenverhalten | Consumer behaviour | Rationalität | Rationality | Experiment |
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