Marketing für Nonprofit-Organisationen
Philip Kotler
| Alternative title: | Marketing for nonprofit organizations <dt.> |
|---|---|
| Year of publication: |
1978
|
| Authors: | Kotler, Philip |
| Other Persons: | Reber, Heidi (contributor) ; Reber, Gerhard (contributor) |
| Publisher: |
Stuttgart : Poeschel |
| Subject: | Absatztheorie | Marktforschung | Organisation | Vereinigte Staaten | Gemeinnützige Organisation | Marketing | Soziomarketing |
| Description of contents: | Table of Contents [external.dandelon.com] |
| Extent: | XXI, 459 S. graph. Darst 8° |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | Literaturverz. S. 447 - 454 |
| ISBN: | 3-7910-0189-2 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000089706