Science, technology, & marketing
American Marketing Association. Ed. by Raymond M. Haas
| Year of publication: |
1966
|
|---|---|
| Other Persons: | Haas, Raymond M. (contributor) |
| Institutions: | American Marketing Association (contributor) |
| Publisher: |
Chicago, Ill. : AMA |
| Subject: | Absatz | Absatzforschung | Information | Produkt | Nerues Produkt | Absatzwege | Technologie | Technologiepolitik | Technology policy | Wissenschaft | Science | Technology | Forschung | Research | Hochtechnologie | High technology | Technischer Fortschritt | Technological change | Marketing |
| Extent: | XXIV, 904 S graph. Darst 8° |
|---|---|
| Series: | Fall conference / Proceedings. - Chicago, Ill. : Assoc., ISSN 0569-6437, ZDB-ID 610444-7. - Vol. 1966 Series / American Marketing Association. - Chicago, Ill. : AMA, ZDB-ID 722144-7. - Vol. 24 |
| Conferences: | National Fall conference of the American Marketing Association ; (Bloomington, Ind.) : 1966.08.31.-09.01 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000674879