The Influence of wine storytelling on the global wine tourism experience
Year of publication: |
2022
|
---|---|
Authors: | Santos, Vasco ; Dias, Álvaro Lopes ; Ramos, Paulo ; Madeira, Arlindo ; Sousa, Bruno |
Published in: |
Wine Economics and Policy. - Firenze University Press : [Verlag nicht ermittelbar], ISSN 2212-9774, ZDB-ID 2711054-0. - Vol. 11.2022, 1, p. 3-13
|
Subject: | cultural experience | sensorial attraction | wine excitement | wine storytelling | wine tourism | winescape attributes | Wein | Wine | Weinbau | Wine industry | Tourismus | Tourism | Narrative Methode | Narrative method | Weinhandel | Wine trade | Konsumentenverhalten | Consumer behaviour | Urlaubsverhalten | Holiday behaviour | Tourismuswirtschaft | Tourism industry | Tourismusmarketing | Tourism marketing | Welt | World | Weinmarkt | Wine market |
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