//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"American Marketing Association"
~type_genre:"Sammelwerk"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"Theorie"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Marketing theory
21
Marketingtheorie
21
Marketing management
16
Marketingmanagement
16
Marketing
10
Theorie
8
Theory
8
Market research
7
Marktforschung
7
USA
6
United States
6
Beziehungsmarketing
3
Consumer behaviour
3
International marketing
3
Internationales Marketing
3
Konsumentenverhalten
3
Relationship marketing
3
Selling
3
Verkauf
3
Dienstleistungsmarketing
2
International market entry
2
Internationaler Markteintritt
2
Internet
2
Services marketing
2
Welt
2
World
2
03.12.1989
1
16.06.1986
1
27.09.1987
1
Absatz
1
Competitive strategy
1
Distribution costs
1
E-commerce
1
Electronic Commerce
1
Innovation management
1
Innovationsmanagement
1
Knowledge society
1
Organisatorischer Wandel
1
Organizational change
1
Technischer Fortschritt
1
more ...
less ...
Type of publication
All
Book / Working Paper
25
Type of publication (narrower categories)
All
Sammelwerk
Konferenzschrift
38
Collection of articles of several authors
25
Conference proceedings
24
Graue Literatur
11
Non-commercial literature
11
Elektronischer Datenträger
4
Lehrbuch
2
Textbook
2
Aufsatzsammlung
1
Medienkombination
1
Mehrbändiges Werk
1
Monografische Reihe
1
Multi-volume publication
1
Series
1
more ...
less ...
Language
All
English
25
Author
All
Bharadwaj, Sundar
1
Bitner, Mary Jo
1
Brady, Michael K.
1
Brown, Tom
1
Cron, William L.
1
Dunne, Patrick M.
1
Easwar, Iyer
1
Evans, Kenneth R.
1
Grewal, Dhruv
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hunter, Gary K.
1
Kamins, Michael A.
1
Kerin, Roger A.
1
Krishnan, Ram
1
Lamb, Charles W.
1
LeClair, Debbie Thorne
1
McTavish, Ronald
1
Moore, Marian C.
1
Noble, Stephanie M.
1
O'Regan, Rob
1
Pechmann, Connie
1
Perreault, William D.
1
Reynolds, Kristy
1
Rindfleisch, Aric
1
Scheer, Lisa K.
1
Slotegraaf, Rebecca
1
Srinivasan, Raji
1
Steenburgh, Thomas J.
1
Surprenant, Carol F.
1
Tan, Chin Tiong
1
Viswanathan, Madhu
1
Workman, John P.
1
more ...
less ...
Institution
All
American Marketing Association
Springer Fachmedien Wiesbaden
62
National Bureau of Economic Research
57
Varazdin Development and Entrepreneurship Agency
46
Società italiana degli economisti
29
Springer International Publishing
29
Weltbank
28
Centre for Economic Policy Research
27
Metropolis-Verlag für Ökonomie Gesellschaft und Politik GmbH
25
Institut Ėkonomiki i Organizacii Promyšlennogo Proizvodstva <Nowosibirsk>
23
International Economic Association
23
Russell Sage Foundation
22
Institut für Weltwirtschaft
20
Institut ėkonomiki <Moskau>
20
Nomos Verlagsgesellschaft
20
OECD
19
Europäisches Parlament
16
Institut für Arbeitsmarkt- und Berufsforschung
16
Information Resources Management Association
15
Universität Mannheim
15
Gottfried Wilhelm Leibniz Universität Hannover
14
European Association of Evolutionary Political Economy
13
Akademia Ekonomiczna Imienia Karola Adamieckiego w Katowicach
12
Akademia Ekonomiczna w Krakowie
12
International Network for Economic Research
12
Moskovskij gosudarstvennyj universitet im. M.V. Lomonosova
12
Schmalenbach-Gesellschaft - Deutsche Gesellschaft für Betriebswirtschaft
12
World Institute for Development Economics Research
12
Brookings Institution
11
Centr obščestvennych nauk <Moskau>
11
Econometric Society
11
European Association of Law and Economics
11
International Institute for Applied Systems Analysis
11
International Institute of Public Finance
11
Schweizerische Nationalbank
11
Gesellschaft für Wirtschafts- und Sozialkybernetik
10
Indian Economic Association
10
Institut Arbeit und Technik
10
Internationaler Währungsfonds
10
Uniwersytet Ekonomiczny w Katowicach
10
more ...
less ...
Published in...
All
Proceedings series / American Marketing Association
6
AMA educators' proceedings
3
AMA proceedings series
1
Marketing knowledge series
1
Proceedings series
1
Source
All
ECONIS (ZBW)
25
Showing
1
-
10
of
25
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing theory and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
2
Leveraging new technologies to create value ; AMA Summer Educators' Conference 2014 ; AMA educators proceedings volume 25 ; San Francisco, California, 1 - 3 August 2014
Hamilton, Rebecca W.
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10011288446
Saved in:
3
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
4
Innovating and collaborating in a global marketplace : AMA Summer Educators' Conference 2013 : AMA educators proceedings volume 24 : Boston, Massachussetts, USA, 9 - 11 August 2013
Slotegraaf, Rebecca
(
ed.
);
Griffith, David
(
ed.
)
-
Summer Educators' Conference <2013, Boston, Mass.>
-
2014
Persistent link: https://www.econbiz.de/10010360300
Saved in:
5
Marketing theory and applications ; 2012=Vol. 23
Bharadwaj, Sundar
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790796
Saved in:
6
Challenging the bounds of marketing thought : AMA Winter Marketing Educators' Conference 2013 ; AMA educators' proceedings Volume 24 ; Las Vegas, Nevada, USA, 15 - 17 February 2013
Rindfleisch, Aric
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10010191901
Saved in:
7
Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
Noble, Stephanie M.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009790822
Saved in:
8
"Marketing theory and applications" ; 2004=Vol. 15
Cron, William L.
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10002170130
Saved in:
9
Marketing theory and applications ; 2011=Vol. 22
Srinivasan, Raji
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009260904
Saved in:
10
Enhancing knowledge development in marketing ; Vol. 21
Easwar, Iyer
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009790863
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->