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~isPartOf:"A.E. Res."
~subject:"Advertising effects"
~subject:"Welt"
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Advertising effects
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Kinnucan, Henry W.
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Media advertising effects on milk demand : the case of the Buffalo, New York market with an empirical comparison of alternative functional forms of the sales response equation
Kinnucan, Henry W.
-
1983
Persistent link: https://www.econbiz.de/10002218463
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Seasonality in the consumer response to milk advertising : implications for milk promotion policy
Kinnucan, Henry W.
;
Forker, Olan D.
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1982
Persistent link: https://www.econbiz.de/10002218500
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