Social media data mining and analytics
Gabor Szabo, Gungor Polatkan, Oscar Boykin, Antonios Chalkiopoulos
| Year of publication: |
[2019]
|
|---|---|
| Authors: | Szabó, Gábor ; Polatkan, Gungor ; Boykin, Oscar ; Chalkiopoulos, Antonios |
| Publisher: |
Indianapolis, IN : Wiley |
| Subject: | Social Web | Social web | Data Mining | Data mining | Neue Medien | Verbraucherverhalten | Datenanalyse | Strategisches Management |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | xxxv, 316 Seiten Illustrationen, Diagramme cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-118-82485-6 ; 1-118-82485-7 ; 978-1-118-82490-0 ; 978-1-118-82489-4 |
| Classification: | Massenkommunikation, Massenmedien: Allgemeines ; Marketing ; Informationssysteme |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012659014