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~person:"Kleinaltenkamp, Michael"
~type_genre:"Aufsatz in Zeitschrift"
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Lieferantenmanagement
11
Supplier relationship management
11
B-to-B-Marketing
8
Beziehungsmarketing
8
Business-to-business marketing
8
Customer value
8
Kundenwert
8
Relationship marketing
8
Marketing management
6
Marketingmanagement
6
Theorie
6
Theory
6
Betriebliche Wertschöpfung
5
Dienstleistung
5
Services
5
Value creation
5
Consumer behaviour
4
Konsumentenverhalten
4
Marketing
4
Bundling strategy
3
Dienstleistungsmarketing
3
Dienstleistungsqualität
3
Erfolgsfaktor
3
Leistungsbündel
3
Service quality
3
Services marketing
3
Solution business
3
Success factor
3
Value in use
3
Customer satisfaction
2
Customer service
2
Customer success management
2
Customer value proposition
2
Dienstleistungssektor
2
Hybrid offerings
2
Kundenservice
2
Kundenzufriedenheit
2
Management
2
Marketing theory
2
Marketingtheorie
2
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Undetermined
15
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1
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Article
31
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Aufsatz in Zeitschrift
Aufsatz im Buch
37
Book section
37
Article in journal
31
Lehrbuch
22
Collection of articles of several authors
19
Sammelwerk
19
Aufsatzsammlung
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Textbook
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Graue Literatur
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1
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1
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1
Übersichtsarbeit
1
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English
23
German
8
Author
All
Kleinaltenkamp, Michael
Han, Heesup
94
Kumar, V.
94
Vrontis, Demetris
85
Melewar, T. C.
79
Homburg, Christian
74
Gierl, Heribert
70
Herrmann, Andreas
70
Pitt, Leyland F.
69
Mattila, Anna S.
67
Svensson, Göran
66
Bang, Nguyen
62
Loureiro, Sandra Maria Correia
62
Verhoef, Peter C.
62
Grewal, Dhruv
58
Walsh, Gianfranco
58
Dwivedi, Yogesh Kumar
57
Cheng, T. C. E.
55
Palmatier, Robert W.
55
Bruhn, Manfred
51
Phau, Ian
51
Gil Saura, Irene
50
Law, Chun Hung Roberts
50
Lusch, Robert F.
50
Tadajewski, Mark
49
Ko, Eunju
48
O'Cass, Aron
48
Hollebeek, Linda D.
47
Thrassou, Alkis
47
Calantone, Roger J.
46
Henneberg, Stephan
46
Hunt, Shelby D.
46
Merrilees, Bill
46
Romaniuk, Jenni
46
Ruyter, Ko de
46
Smith, Alan D.
46
Swoboda, Bernhard
46
Pelsmacker, Patrick de
45
Sharma, Piyush
45
Prentice, Catherine
44
Foroudi, Pantea
43
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Industrial marketing management : the international journal for industrial and high-tech firms
10
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
4
Australasian marketing journal
3
AMS review : official publication of the Academy of Marketing Science
1
Die Betriebswirtschaft : DBW
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
Handelsforschung
1
Harvard-Business-Manager : das Wissen der Besten
1
Journal of Inter-Organizational Relationships
1
Journal of business economics : JBE
1
Journal of business market management : JBM
1
Journal of business market management : jbm
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of service research
1
Journal of service theory and practice : JSTP
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
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ECONIS (ZBW)
31
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1
How salespeople adapt communication of customer value propositions in business markets
Bischoff, Pirmin
;
Hogreve, Jens
;
Elgeti, Laura
; …
- In:
Industrial marketing management : the international …
114
(
2023
),
pp. 226-242
Persistent link: https://www.econbiz.de/10014433432
Saved in:
2
Unrealized solutions in business markets
Elgeti, Laura
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
106
(
2022
),
pp. 31-46
Persistent link: https://www.econbiz.de/10014226212
Saved in:
3
The future of B2B customer solutions in a post-COVID-19 economy : managerial issues and an agenda for academic inquiry
Bond, Edward U., III
;
Jong, Ad de
;
Eggert, Andreas
; …
- In:
Journal of service research
23
(
2020
)
4
,
pp. 401-408
Persistent link: https://www.econbiz.de/10012391593
Saved in:
4
Customer capabilities for solution offerings in business markets
Elgeti, Laura
;
Danatzis, Ilias
;
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
90
(
2020
),
pp. 44-59
Persistent link: https://www.econbiz.de/10012321913
Saved in:
5
Unpacking value creation and capture in B2B relationships
Minerbo, Claudio
;
Kleinaltenkamp, Michael
;
Brito, Luiz …
- In:
Industrial marketing management : the international …
92
(
2021
),
pp. 163-177
Persistent link: https://www.econbiz.de/10012490966
Saved in:
6
Peter LaPlaca : the best marketer of industrial and B2B
marketing
research
Kleinaltenkamp, Michael
- In:
Industrial marketing management : the international …
69
(
2018
),
pp. 125-126
Persistent link: https://www.econbiz.de/10011822584
Saved in:
7
Rethinking customer-perceived value in business markets from an organizational perspective
Kleinaltenkamp, Michael
;
Eggert, Andreas
;
Kashyap, Vishal
; …
- In:
Journal of Inter-Organizational Relationships
28
(
2022
)
1/2
,
pp. 1-18
Persistent link: https://www.econbiz.de/10013460222
Saved in:
8
What drives the implementation of customer success management? : antecedents of customer success management from suppliers' and customers' perspectives
Kleinaltenkamp, Michael
;
Prohl-Schwenke, Katharina
; …
- In:
Industrial marketing management : the international …
102
(
2022
),
pp. 338-350
Persistent link: https://www.econbiz.de/10013259095
Saved in:
9
Which types of multi-stage
marketing
increase direct customers' willingness-to-pay? : evidence from a scenario-based experiment in a B2B setting
Geiger, Ingmar
;
Dost, Florian
;
Schönhoff, Alejandro-Marcel
- In:
Industrial marketing management : the international …
47
(
2015
),
pp. 175-189
Persistent link: https://www.econbiz.de/10011313546
Saved in:
10
Die Kunden im Visier
Kleinaltenkamp, Michael
;
Classen, Matthias
;
Fischer, Andreas
- In:
Harvard-Business-Manager : das Wissen der Besten
33
(
2011
)
2
,
pp. 42-47
Persistent link: https://www.econbiz.de/10008809346
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